?

Log in

No account? Create an account

Previous Entry | Next Entry

What’s your take on blog tours?

Blog tours are nothing new, but I confess I’m not quite sure exactly what’s involved, or for that matter, the desired result. To me, there are three objectives: sell books, raise your online profile, and of course, have fun.

Being for the most part a personal decision by the blogger concerned, the 'having fun' part is easiest to accomplish (unless you’re a natural curmudgeon, like a certain old gran of my acquaintance).

Oddly enough, the most obvious of the three, selling books, strikes me as being the hardest to achieve. Sure, some people will make an impulse purchase based on the cover pic and blurb that goes along with a guest post, but it's by no means guaranteed.

It's much easier to gauge the benefits to be had from putting yourself in front of folks who don’t yet know you exist. Assuming you write something of interest, I can certainly see how a percentage of new readers might check out your own blog or website and subsequently stick around.

So what do you write about? Do you go for the interesting subject or a promotion-related post? Do folks interview you or the characters in your book? I'm leaning towards a combination of all these things. Only time will tell which ones were most effective.


How about you?

What’s your take on blog tours?



ETA: As you may have already guessed, I’m in the process of setting up a blog tour to help promote next month’s paperback release of Fur-Face. If you’d like to have me as a guest, please let me know: jon@acatofninetales.com.


Site Meter


Comments

jongibbs
Sep. 22nd, 2011 09:08 pm (UTC)
There's certainly lots to think about. Thanks for the input, Neal :)

Things What I Wrote and Other Stuff

No longer in print but there are still some copies floating around out there


No longer in print but there are still some copies floating around out there















 











THE MEAGER PUDDLE OF LIMELIGHT AWARDS


Books by my writer friends - compressed

NJ Writing groups - compressed

NJ writing conference - compressed

Page Summary

Tags

Latest Month

September 2019
S M T W T F S
1234567
891011121314
15161718192021
22232425262728
2930     
Powered by LiveJournal.com
Designed by Paulina Bozek