At Saturday's GSHW meeting, I met Don D'Auria, editor of Samhain publishing's new horror line, Samhain Horror.
Among the many thought provoking facts and figures he gave out during his talk, I was particularly interested in this one: eBooks now account for 50% of fiction books sold. No doubt, the percentage refers to quantity, as opposed to dollaroonies. Even so, it's an impressive statistic.
The other number Don mentioned which piqued my curiousity was the $6.99 retail price of an eBook in the new Horror line.
Echelon Press set the retail price for the eBook version of Fur-Face at $2.99, which I think is about right. Personally, while I do buy more expensive eBooks (I think Patient Zero, by Jon Maberry, was the last one), I'd say $4.99 should be the limit for a digital version. This has nothing to do with any logical reasoning on my part, it's just one of those 'gut' feelings. If I see an eBook priced higher, my usual instinct is to move on without looking back.
If I had to guess, I'd say eBooks will settle at around $4.99 eventually, once the big publishers get themselves organized.
How about you?
How much do you think an eBook should cost?
What's the most you'd usually be prepared to pay for an eBook?
I don't look at the price
$7.99 - $9.99
$5.99 - $7.99
$3.99 - $5.99
$1.99 - $2.99
If it's more than a dollar, I'm not buying
Something else, which I'll explain in the comments